Rent the Runway: A Fashionista’s Lifesaver
Monday, 14 November 2011 00:15 | Written by Brianne Elliott
In these tough financial times, buying a new dress for every special occasion can be out of the question. When things aren’t going so well for me, there’s nothing better than shopping online (and, let’s be real, ignoring my credit card statement) to get the perfect look for nights out. But while I may look good, my bank account is unappreciative. So, meet Rent the Runway—the budget-friendly solution for the “nothing-to-wear” fashionable girl. Founders Jenn and Jenny, who met as college roommates, describe the service as “the Cinderella experience for woman everywhere.”
Here’s how it works: Remember when you were drooling over Herve Leger’s last runway show? While buying a thousand dollar dress that you would only be able to wear a couple times is out of a question, you can “rent” the dress for a period of three to five days online for a fraction of the actual cost. Rent the Runway will ship you the garment in your size (and a back up size as well) and include the return shipping back. When you are done partying in your sexy bandage dress, all you do is pop it in the package included and drop it in your mailbox—no dry cleaning or postage necessary.
With over 95 designers offered, Rent the Runway has options for every event—from sorority formal and holiday party to career moment and rustic wedding. With prices at 90% off the original, you can feel at ease renting a statement Haute Hippie dress that you’ve always wanted that you would only be able to wear once anyway. Rent the Runway also has jewelry and handbags available to rent at a deep discount as well.
And the best part? When you rent one dress, you can rent a variety of other styles for the same time period for only twenty-five dollars. My sister and I took advantage of this during a family wedding this summer; I rented a crimson Robert Rodriguez dress, she chose a maxi Alice + Olivia gown, and we split the total cost. Rent the Runway is the perfect option for when you want to look cute for any occasion…and don’t want to worry when the bill comes.
For more information on Rent the Runway, please visit www.renttherunway.com